The Covid-19 pandemic has turned the business world upside down, changing consumer habits literally overnight. As brick-and-mortar shops have had to temporarily shut down during lockdown, the need to adapt and survive has never been greater as consumers have no choice but to shop online.
A lot of businesses have had to reinvent themselves quickly and start or ramp up their online presence to offer their goods or services, often with little or no experience with e-commerce trading.
This shift is probably here to stay as many of the new online shoppers have come to appreciate the convenience of shopping online and prefer to do so. As a business, don’t see this as a threat but as an opportunity to diversify your business in ways you wouldn’t have considered before.
Luckily there are many free tools and services available to help businesses boost their online presence. Take a look at our infographic in the download below: